Leasing Strategy for Startups: How Long, How Big and How Flexible
A leasing strategy for startups is three decisions made before the first tour: how long to commit, how big to go and how much flexibility to pay for. Commit for no longer than the plan you believe. Size the floor for where headcount will be in 12 to 18 months, which is usually 15 to 25 percent above today's. Decide which rights you need written into the lease, because each one has a price. Then settle the security: the deposit or letter of credit the company posts, and the good guy guarantee a founder is usually asked to sign.
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Send floors for 25 peopleUpdated 2026-10-03 · Nomad Group
Term: commit for no longer than the plan you believe
Start from the forecast, not from what the landlord prefers. If you can see headcount clearly for two years, a two-year or three-year term fits. If the lease would outlast your runway plus the next raise, it is too long for the company you are now.
The range is wider than most founders expect. A single year is achievable when the floor is private, and deals of two or three years are common. What you give up is price: a landlord spreads its spending on a space across the lease, so a brief one carries a higher rent per square foot, a smaller allowance and fewer free months.
Size: lease for the headcount 12 to 18 months out
Take the hiring plan your board approved, not the stretch case, and read off the headcount a year to eighteen months ahead. Multiply by about 175 rentable square feet a head.
A team of 25 fills about 4,375 square feet on move-in day, and planning for 30 puts the target near 5,250. To avoid paying for empty desks, take a tighter floor with a right to add space later.
Flexibility: which rights are worth paying for
Every right in a lease is traded against rent, term or concessions. Decide which ones the plan needs before the letter of intent, when they are cheapest to win.
- Sublease and assignment rights, so the space can be handed on if you outgrow it or the company is acquired.
- An expansion option, or first offer on the neighboring space, so growth does not force a move.
- A termination option, which ends the lease early on a set date for a fee.
Lease options defines each one. A longer lease carrying these rights can behave like a short one and still keep the free rent and allowance a short deal gives up.
Security: what the company posts and what a founder signs
A young company is asked for two kinds of security. The first is cash or a letter of credit, often several months of rent. The amount is negotiable, and so is a timetable for getting part of it back once the rent has been paid on time for a while.
The second is personal. Under a good guy guarantee, a principal stands behind the rent until the company gives proper notice, leaves and returns the keys, paid up to that date. Notice periods and surrender conditions are drafted differently in every lease, so your attorney should confirm them before anyone signs.
When a furnished floor on a short term beats a custom buildout
If the plan has a real decision point inside two years, such as a raise, a launch or a test of whether New York works, a furnished or pre-built floor taken for a short term is usually the better strategy. You are in two to four weeks after signing, not the 10 to 16 weeks a custom build typically needs, and there is no construction budget to find.
The cost is a higher rent per square foot and a space taken largely as found. Put the decision date in the calendar on the day you sign. Building a startup HQ on a short lease covers the trade in full. The block below holds floors that suit about 25 people.
Floors that fit a team of 25
Live from our listings · 6 of the 24, smallest firstA team of 25 plans on about 4,375 square feet at 175 a person. 24 floors on our book sit in the range that fits, 4,375 to 7,875 square feet, asking $44 to $135 per square foot per year.
- Floors
- 24
- Sizes
- 4,900-7,500 sq ft
- Asking rent
- $44-$135 / sq ft
- 60 Charlton Street, Partial 8th Floor 5,003 sq ft $120/sq ft SoHo about 29 people
- 276 Fifth Avenue, 9th Floor 5,500 sq ft $52/sq ft Flatiron about 31 people
- 540 Broadway, Entire 2nd Floor 6,350 sq ft $85/sq ft SoHo about 36 people
- 32 Old Slip, Partial 32nd Floor 6,997 sq ft $64/sq ft FiDi about 40 people
- 520 Madison Avenue, Partial 21st Floor 7,092 sq ft $125/sq ft Midtown about 41 people
- 50 Greene Street, 3rd Floor 7,300 sq ft $98/sq ft SoHo about 70 people
The full guide
This page is the short answer. The long one, with the numbers worked through, is here:
Related topics
- Office Space for a Small Business in NYC: Start With the Monthly Budget
- A Startup Guide to NYC Office Leasing, Stage by Stage
- Startup Office Leasing Checklist for NYC Founders, Stage by Stage
- The Best Way for a Startup to Find Office Space in NYC: Skip Five Mistakes
Should a startup sign its first lease before or after a funding round closes?
In most cases, tour before the round closes and sign after it. A search takes about a quarter from first tour to desks, so a team that starts looking at term-sheet stage moves in roughly when the new hires need seats. A lease signed before the close puts the deposit and any construction cost on the runway you are trying to extend.
What will a board ask about a startup's first lease?
Three things. The total obligation, meaning the yearly cost times the years. The downside protection: sublet rights, assignment if the company is sold, and the limits of the personal guarantee. And what similar floors ask. Bring all three on one page.
How much more does a short lease cost than a long one?
Roughly 10 to 20 percent more per square foot, by the figure in our short-term lease guide, with smaller concessions and little or no contribution toward a buildout. Set against being locked into a floor you have outgrown, that premium is often the smaller cost. How to negotiate an office lease ranks the terms that move.
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